susie davidson, director of elucidate; clarifier of the complex and communications evangelist

with over 20 years’ experience at the coalface of PR and communications, susie combines strategic, pragmatic and creative thinking to deliver clear and effective solutions for brands, businesses and partners.   she truly understands the power of big thinking, consumer understanding, problem solving and keeping things simple for brands and businesses.

beginning her career in agency, susie has a strong grasp of, and affinity with, a clear briefing approach coupled with the ability to seek and deliver best value in a clear, pragmatic and decisive fashion.  she is adaptable, agile, creative and always challenge-ready. 

most recently susie oversaw global PR and communications for The Macallan single malt Scotch whisky.  this was all about developing and driving communications across everything and everywhere.  It was corporate, fast paced, complex, global, invigorting, fun, diverse, challenging, eye-opening and sometimes a little bit luxury.  susie has seen a lot, done a lot and learnt a lot – all around the world.

with both agency and client-side experience, susie gets both side of the equation which can truly benefit elucidate clients.

https://www.linkedin.com/in/susie-davidson-03b668